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Sunday, December 13, 2009

Melissa by Vivienne at Izabel

"Izabel at 5, 167 Grey St, South Bank, QLD 4101"Right under the big movie billboards for the southbank cinemas

I went to the launch of Melissa by Vivienne Westwood at a shop called Izabel the other night.
Izabel Boutique is one of those shops on the Southbank cinemas strip where I was always afraid to go into because it seemed shiny and expensive and if I went in, I feared that I’ll end up falling in love with something, only to find a price tag of $500 or more.

So when I went the other night for there launch I was pleasantly surprised at how inexpensive they are and better yet that they are also currently holding a end of season Sale!. The sale prices of the woman shoes are $99 or less and men are at $49 or less but only while stocks last.

The shop itself is owned and run by friends Patrick, Salvatore and Leah. The boutique opened 5 years ago as a shoe store but 2 years later expanded to also stock clothing and accessories, with further expansion planed for next year.

"Shoes on display "

"Drinking Bubbly and shopping at the same time "Haven"Drinking Bubbly and shopping at the same time "Haven"

"The range of Melissa shoes in Izabel"

"I love this range that I found on the counter"

"The shoes I ended up getting"The shoes I ended up getting

Now back to the shoes I came for. The first thing that sparked my interest about this range of Melissa
shoes was the fact that it’s designed by Vivienne Westwood, my all time favorite Idol designer, who if she were a religion I would worship at her alter.

But it was for Melissa Shoes, “Melissa” is the company who brought us the original jelly shoes back in the 70’s and only made jelly shoes. So I needed convincing, I took a look at the collection which I thought was quite me and naturally had already picked the one I wanted even before seeing it in real life.

I did start having social conscious thoughts tho. About how it’s made from plastic, and how much pollution it must of caused to make it in the first place so I looked up the company on the inter-web and found out that ‘Melissa’ had all the information I was looking for.

All there Products are developed, fabricated and distributed with sustainability in mind. There products are created from a mono-material called MELFLEX which can be easily disassembled and recycled. The formula contains products which are hypoallergenic and 100% safe to your health, it’s odorless, neutral and natural. Also all of the solid, Liquid and gas residues, left over from the production process are recycled and dealt with in-house which means nothing leaves the factory without being properly treated, resulting in practically no waste.

Right well I’m sold.

" Melissa by Vivienne Westwood range that is Stocked in Izabel"

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