Mercedes-Benz Fashion Festival Brisbane Day 1

And so here we are again at the start of another Brisbane Fashion Festival. With bright lights, pretty dresses, and air-kisses all around it's a terribly exciting time for Brisbane fashion lovers.

The first show off the rank was 'Virgin Australia Group Show' with brands Scanlan & Theodore, Akira, Aurelio Costarella, Lisa Brown, and Easton Pearson as well as 'Kisses' on James st showing there wears.

Stand out's were Aurelio Costarella with his haute couture like garments of feathers and drapery, Lisa Brown with her 60's hippie inspired feminine dresses, and Easton Pearson's African fabrics inspired print.

Aurelio Costarella

Lisa Brown





Easton Pearson

Kate Anderson's First Flower

If you ask me, there is a shortage of new fashion labels coming out of Brisbane of late... Or maybe, I just don't know about them, because let's face it, advertising is expensive and when you’re just starting out, you usually don’t have the money to do things like hire a PR and Marketing person to get all the media to come to your launch.

That’s why I was quite impressed when I went to the launch of new label ‘Kate Anderson’ the other night. The event itself was very well managed, with a table of sparkling wines and exotic flavored juices and a bevy of staff walking around with platefuls of canapés. It was held at the White Canvas Gallery and before the fashion show began guests were kept entertained with a sneak look at their next exhibition which was to open the following night

The Kate Anderson debut collection 'First Flower' was inspired by the time the designer was given a flower by her partner, picked from the ground. After spending ages looking at this treasured gift, Kate was inspired by the symbolism of what a flower means - new beginnings and natural beauty, which became the driving forces behind her collection. 'First Flower' is a collection full of pastel colours, many garments designed for the corporate wear market, with some party dresses and casual attire thrown into the mix.

I have to admit I feel like she definitely has something going for her in the corporate wear department. I really liked the little surprises, like the gathered pleated shoulders on the lustrous blazer and the Bow Peep jacket with pleated back, featuring a bow sitting on the centre back waist line. As for the party dresses and casual wear, I did feel like the designs kind of missed the mark when it came to creating something that is unique to the label, to make her designs differ or stand out from other dresses out there. The floral party dresses did go some way to achieving that though.

The Designer taking her debut walk down the catwalk.


The photo's that weren't taken by myself were sourced at KateAnderson.com.au

Tovah's New Beginning

Thanks to a fellow Fashion Blogger I discovered a brand new Brisbane Label ‘Tovah’ and oh boy is this labe going to go places. The creative mind behind it is a designer by the name of Tovah Cottle. Coming from Cyprus, Tovah arrived in Brisbane at the tender age of 12 and soon after was discovered by Dally’s Model Management. Modelling took her all over Europe and Asia but more importantly it opened her eyes to the world of high fashion and gave her the love and drive to move into designing. In 2008 she enrolled into Advanced Diploma in Fashion Design At MSIT (My old School) and 2.5 years later she graduated with an even bigger passion for fashion and determination to succeed as a designer.

Tovah's designs are highly structured with obvious influences from architecture and form not usually seen on the human body. When combined with a fascination with Edwardian Detailing and the grace of the women of the early 20th Century, you're bound to see something out of this world. It seems like Tovah is unafraid of technical challenges and even thrives on making the impossible possible. I would even go so far as to say that give her a few more years and Tovah could even rival Thierry Mugler.

Tovah was the Australian finalist in the 'Triumph Inspiration Awards' and was voted Top 10 by judges Mathiew Williamson, Helena Christiensen, and Hillary Riva.

From the 'Shadow' S/S 2010 Collection

From the 'Barra from Elle set celui' S/S 2010



From the 'New Beginning' A/W 2011 Collection

Photo's from Tovah.com.au

Irenas Sex and Landscape

Only graduating last year from the Australian Institute of Fashion Design Irena jusufovic is full of the high ambition and the can do attitude that we all admired in the young. Motivated by her ambition and hard work ethics Irena single-handedly design and created her debut collection 'Sex and landscape'. Ripe with femininity the collection which is all black puts your focus on form and figure while mixing different textures to get a contrasting looks withing the same garment. The collection is something you can wear to a nightclub or dinner with the girls. 'Irena' is the label and 'Sex and Landscape' is the collection which is sold exclusively though the Internet you can contact her by her Blog or her website .

The designer (second from the right) with her muses.

All I want for Christmas is George Wu

George Wu has become a powerhouse of Brisbane fashion since launching in 2005, which is also the year he finishing a fashion bachelor degree at QUT.

After only a few seasons George was invited to showcase at Mercedez Brisbane Fashion Festival, with more invitation to prestigious fashion events around Australia to follow like Sydney Australian Fashion Week, and Melbourne Fashion Festival which all put George Wu into the international Fashion Market.

He was even asked to be a representative of young Australian fashion in the G’Day USA annual trade event to show America What Australia has to offer. All this resulted in him now stoking in stores around LA and NY.

Including gathering some celebrity fans like Cat Deeley who wore a George Wu on her show Americas version of ‘So you think you can dance’, Kate Miller-Hedike who wore him to this years ARIA Awards (And I’m loving the new hair color by the way), to one of the gossip girls been snapped around town wearing George Wu.

Not bad for someone who’s only been around for 4-5 years, but to George I’m sure it seems longer, considering he still does a lot oh his own production form pattern cutting to sewing and beading. which in hearing a well established designer is still doing themselves is really a breath of fresh air.

I would like to thank George Wu for taking the time to send me his photo’s of the current S/S 09/10 collection which is in stores now. I can't make up my mind so Ill just have to take it all for Christmas.

Marry Christmas everyone and hope it's safe and fun and all that jazz.

Something that's daring and a fun play of drapery.

This Is the one I want the most.


I think this says I'm daring but
sophisticated at the same time.























I do like a good twist or in this case a tie
at the front.




I want this one the most as well.


Love the color and I think the pleated scarves is
going to be a must have.


Perfect for the party girl with some class.
lovely use of color for someone who
doesn't usually wear it.